Introduction to Sales Training Course

Become an awesome salesperson with the right knowledge & skills

Introduction to sales training course equips aspiring sales-persons with essential skills and strategies to excel in their careers. Gain insights into key sales principles, learn to craft compelling sales pitches, and close deals effectively. This course also explores common sales objections, providing practical examples and proven techniques to overcome them. Empower yourself in sales training with the knowledge to navigate sales challenges and achieve success in any market.

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Advanced Level
1 hr 40 min to Complete
Completion Certificate
Self-Paced

What's Covered in This Course?

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Course Outline

This introduction to sales training course includes:
#1   Course Overview
#2   Getting Leads
  • Lead Prospecting
  • Handout: How to Get leads
  • Creating a Prospecting Sequence
  • Handout: Day-By-Day Guide for Contacting Prospects
  • Cold Calls
  • Handout: Top Cold Calling Tips
  • Scenario
  • Test Your Knowledge
  • Chapter Feedback
#3   Nurturing Leads
  • Understanding the Buyer Journey
  • Handout: The Buyer’s Journey
  • Aligning Your Strategy with the Buyer Journey
  • Worksheet: Strategizing with the Buyer’s Journey
  • Creating a Lead Nurturing Strategy
  • Handout: Sample Lead Nurturing Emails
  • Scenario
  • Test Your Knowledge
  • Chapter Feedback
#4   Making a Pitch
  • The Psychology of Persuasion
  • The Three Elements of a Sales Pitch
  • Handout: Tips for a Great Sales Pitch
  • Types of Sales Pitches
  • Handout: Great Pitches Examples
  • Worksheet: Write Your Own Sales Pitch
  • Scenario
  • Test Your Knowledge
  • Chapter Feedback
#5   Handling Objections
  • Common Objections in Sales
  • Handout: Common Types of Sales Objections & Examples
  • Flashcards: Identify Sales Objections
  • Using the LAER Technique
  • Using the APAC Technique
  • Scenario
  • Test Your Knowledge
  • Chapter Feedback
#6   Closing Sales
  • Traditional Closing Techniques
  • Soft-Closing Techniques
  • Follow-up Techniques
  • Handout: Sales Follow-up Techniques
  • Handout: Sample Follow Up Emails
  • Handling Rejection
  • Handout: Tips to Deal with Rejection
  • Scenario
  • Test Your Knowledge
  • Chapter Feedback
#7   Conclusion
  • Course Handouts
  • Final Assessment
  • Course Feedback
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